Trending Topics:

JNF ‘Blue Box’ erases Green Line

on 15 Comments

One theme on the site is the erasure of the green line in Jewish life – both in Israel and the U.S. The green line demarcates Israel’s internationally recognized border at the 1949 armistice line, and its absence on Israeli and American Jewish maps alludes to a broader Jewish claim over Greater Israel.

As I searched for an image today for Allison’s post on the new $1 billion Jewish National Fund fundraising push, I was somewhat surprised to find that most of the iconic JNF blue boxes fail to show the green line. For those not familiar, the JNF blue box is a ubiquitous grassroots donation collection box found in almost any communal mainstream Jewish space, including many homes. The boxes are a bedrock symbol of the Zionist movement, the JNF even claims the first collection box was Theodor Herzl’s hat.

Here’s what the blue box looks like today:

(Photo uploaded in Flickr in 2012 by user Al_HikesAZ)

(Photo uploaded in Flickr in 2012 by user Al_HikesAZ)

Commemorative JNF box used in the 2000s (Photo: Wikipedia)

Commemorative JNF box used in the 2000s (Photo: Wikipedia)

It even makes its way into JNF educational efforts:


An illustration of “Blue Box Bob,” a JNF mascot.

Blue Box Bob visits the Hebrew Academy of Morris Academy.

Blue Box Bob visits the Hebrew Academy of Morris Academy.

Strangly enough, this box below does include the green line. It is vaguely what I remember the box looking like when I was a kid (in the early 1980s):

(Photo: Flickr/ savtadotty)

(Photo: Flickr/ savtadotty)

The Jewish National Fund’s Israeli website has a photo gallery of blue boxes through the years. This box isn’t there, I wonder when, or where, it’s from?

About Adam Horowitz

Adam Horowitz is Co-Editor of

Other posts by .

Posted In:

15 Responses

  1. HarryLaw
    December 24, 2013, 12:43 pm

    The Likud Party charter states .. a. “The Jordan river will be the permanent eastern border of the State of Israel.”
    b. “Jerusalem is the eternal, united capital of the State of Israel and only of Israel. The government will flatly reject Palestinian proposals to divide Jerusalem”
    c. “The Government of Israel flatly rejects the establishment of a Palestinian Arab state west of the Jordan river.”
    d. “The Jewish communities in Judea, Samaria and Gaza are the realization of Zionist values. Settlement of the land is a clear expression of the unassailable right of the Jewish people to the Land of Israel and constitutes an important asset in the defense of the vital interests of the State of Israel. The Likud will continue to strengthen and develop these communities and will prevent their uprooting.” On Palestinian self-rule it says:
    “The Government of Israel flatly rejects the establishment of a Palestinian Arab state west of the Jordan river. The Palestinians can run their lives freely in the framework of self-rule, but not as an independent and sovereign state. Thus, for example, in matters of foreign affairs, security, immigration and ecology, their activity shall be limited in accordance with imperatives of Israel’s existence, security and national needs.” So there we have it, Israel will not freely give up sovereignty over the Land of Israel, it will have to be taken from them, they will never negotiate it away.

  2. Stephen Shenfield
    December 24, 2013, 2:55 pm

    The JNF box I remember from my childhood (1950s — early 60s) was all blue, including the patches indicating land bought by the JNF. I wonder whether the switch to green was to create an excuse for deleting the green line or whether there were other reasons (to appeal to the environmental movement?).

  3. dbroncos
    December 24, 2013, 3:52 pm

    Israel’s erasure of the Green Line helps put the lie to the Obama/Kerry “peace talks”. The sooner Kerry folds up the tent on his Quixotic quest the sooner we’ll be into the endgame for Israel’s racist designs.

  4. seafoid
    December 24, 2013, 3:53 pm

    The green line is what separates Judaism and systematic evil. Judaism needs the green line but evil is winning.

    • Shuki
      December 24, 2013, 4:24 pm

      Right, because we all know that you and the other bigots would warmly welcome Jews living in in Israel as their neighbors in peace the moment they retreat to the 1967 borders.

      You had your chance to live there but instead you tried to destroy us in 1967 and again in 1973. We’re not giving you a third chance.

      • Hostage
        December 24, 2013, 9:32 pm

        You had your chance to live there but instead you tried to destroy us in 1967

        You do realize that Israel started the conflict when it launched a massive 3,000 man ground invasion of the Hebron region of the West Bank of Jordan in November 1966? It resulted in 16 Jordanian deaths, 60 wounded, and destruction and damage to property and livestock.

        Despite assurances of non-aggression, Israel followed that up by crossing the armistice lines on 16 March 1967 south of Hebron causing the death of two Jordanian civilians and by crossing the armistice line again into Latrun no-man’s land on 15 April, to plough areas situated in Jordan and in no-man’s land with armored tractors.

        The Jordanians concluded that Israel’s assurances were worthless and that it intended to annex the West Bank, so it entered a mutual defense pact with Egypt, just before Israel launched a preemptive attack that triggered its obligations to come to the aid of its Egyptian and Syrian allies.

        The UN has subsequently decided that Israel’s occupation of Arab territories captured during the 1967 war in violation of the Charter and UN resolutions is an act of aggression.

      • Shuki
        December 24, 2013, 11:07 pm

        What a fascinating exercise in historical revisionism.

        The history of the 1967 war is well settled and there is little if any disagreement among legitimate scholars and historians with regard to the Arabs being the instigators. (That is why you so rarely hear pro Palestinian voices mentioning it). It is interesting, however, that the 1966 military operation to which you refer (and mischaracterize) was launched by Israel in response to landmines and other guerrilla tactics used by the PLO. Isn’t it interesting that even when Israel was confined to the pre-1967 borders there was still a PLO?

      • Citizen
        December 26, 2013, 5:58 am

        @ Shuki

        You, not Hostage, are the historical revisionist here. What he says is true. Anybody interested in the facts relevant to how and why Israel provoked the 1967 war, including from the mouths of some key Israeli players at the time, you can read them here:

        And please also do read at the UN link Hostage provides. Israel is the only one who thinks its occupation and settling of OT does not defy international law. It roams free to do this solely due to the US veto at the UN SC.

      • talknic
        December 24, 2013, 9:37 pm

        Shuki ” because we all know”

        We? All? Being who?

        ” that you and the other bigots “

        Evidence of bigotry?

        “You had your chance to live there but instead you tried to destroy us in 1967 “

        An Israeli preempted war… no UNSC resolutions against anyone for trying to destroy Israel

        “and again in 1973.”

        Israel ignored UNSC resolutions. States have a right to restore sovereignty over their territory by force if Chapt VI resolutions aren’t successful.

      • seafoid
        December 24, 2013, 11:47 pm

        Shuki, habibi
        Read your old testament. Or the tenets of any religion. You have to treat people with respect. It all falls apart otherwise.

  5. eljay
    December 24, 2013, 10:08 pm

    >> An illustration of “Blue Box Bob,” a JNF mascot.

    The smiling face of Jewish supremacism. How cute.

    • Jeff D
      December 25, 2013, 6:39 am

      Not Jewish so much as Zionist. We need to always bear in mind the difference between a religion and opportunist imperialists using the name and outward appearances of that religion as cover for their evil.

      • eljay
        December 26, 2013, 11:30 pm

        >> Not Jewish so much as Zionist.

        Very much Jewish. Jewish National Fund; for the “Jewish State”; home to, of and for the “Jewish nation” / “Jewish people”.

        >> We need to always bear in mind the difference between a religion and opportunist imperialists using the name and outward appearances of that religion as cover for their evil.

        It’s been made clear many times on this site that “Jewish” isn’t limited to just a religion*. It’s also a tribe, a culture, an ethnicity, a people, a nation and a civilization.

        (*I thought Judaism was the religion.)

  6. HarryLaw
    December 25, 2013, 6:54 am

    One of the problems is Israel’s insistence on its sovereignty over the whole of the West Bank, a two state solution as envisaged by the Israelis would not mean they would give up their claim to sovereignty, so that Palestinians would have a very limited form of self government, Bantus-tans, surrounded by Israeli settlements.
    As an example of this the European Union came to an agreement with Israel, the “Technical Arrangements” whereby Israel agreed to – in accordance with a ‘Technical Arrangement’ concluded by the EU and Israel, the postal code and the name of the city, village or industrial zone where production conferring originating status has taken place appear on all proofs of preferential origin issued or made out in Israel; This arrangement enabled customs authorities in the EU to distinguish settlement goods from goods made in Israel proper, however the Israeli Tax Authorities use the EURI/Invoice Declarations for goods from settlements, The EURI/Invoice declarations should only be used for originating goods, and goods which attract preferential duty, in my opinion a clear wrongful use of documentation, see “ Israel Tax Authority, Regulations Technical Issues in the implementation of protocol 4 of the Association Agreement for the purpose of indicating the location conferring originating status in preference documents in exportation from Israel to the EU”, this extract below from 7 [2] [B] notice how they have slipped in the word “Israel” which appears nowhere on the Israel/EU agreement.
    7[2]B. Invoice Declarations covering goods which obtained their originating status entirely in locations that according to the EU’s position are not included in Paragraph 83 of the Association Agreement for the purposes of preferential tariff treatment, or entirely in other locations in Israel – the names of all the locations (including postal codes) where production conferring originating status took place shall be indicated in parenthesis next to the word “Israel”.

Leave a Reply