Seth Andersen says there are lessons the Palestine Solidarity Movement can learn from Norman Finkelstein: “‘Zionism is racism’, ‘Israel is a settler colonialist state’, ‘a settler colonialist project needs to be decolonized’’ If you’re a left-leaning person and you are working for justice in Palestine, you have probably come across statements like these. And as true as they may be, we have to ask ourselves a fundamental question: “Who are we talking to?” As Norman Finkelstein put it: ‘Zionism for most people is a hairspray, a cologne’. And I think he has a point. The broad public has no idea what we are talking about.”