Dan Fleshler has an amazing post on the spin machine that Israel is mounting to justify the slaughter in Gaza. Couple quotes:
I’ve been emailed advice, talking points and videos that are supposed
to help me win the game of perception management. All of them urge that
“we” try to turn the world’s attention to the suffering, traumatized
people of Sderot and the rest of Southern Israel and focus on the
duplicity of Hamas. None of them offer talking points to bolster
Livne’s bizarre argument that pummelling Gaza will help those who want
peace and coexistence. None of them even try to justify Israel’s
disproportionate response.
to help me win the game of perception management. All of them urge that
“we” try to turn the world’s attention to the suffering, traumatized
people of Sderot and the rest of Southern Israel and focus on the
duplicity of Hamas. None of them offer talking points to bolster
Livne’s bizarre argument that pummelling Gaza will help those who want
peace and coexistence. None of them even try to justify Israel’s
disproportionate response.
Reviewing this material, I got the sense of people flailing about,
trying to work with a press kit that has woefully inadequate material.
For example, I received a message from a group called Road 90
with the subject line “Media tools to help explain IDF operations in
Gaza.” There are videos of air raids in Sderot. There is a cartoon
entitled “How do you like it?” that shows people in France, UK and
Germany fulminating as rockets fall behind them. Understandably, the
presentation does not try to explain Israel’s wild over-reaction.