Meet Joe. He’s a college kid tired of Israel getting bashed on campus and he’s got a series of flashcards he wants to show kids with gushy soft sentimental music playing in the background. We’re particularly pulled in by the juxtaposition of the almost painful expression in his eyes when he’s swooning over Israel and how fast those dewey eyes turn to annoyance after his sister Sarah interrupts him to talk about the legal basis for the state of Israel. Joe Lieberman makes a cameo appearance for some reason too.
This latest embarrassing turn for Israel’s once-vaunted hasbara efforts is the brainchild of Mitchell Bard’s American-Israeli Cooperative Enterprise and several partners, including the Israeli embassy in Washington DC. You might remember Bard is the author of The Complete Idiot’s Guide to the Middle East Conflict (can’t make this stuff up). This isn’t the first time Israel’s supporters have gone looney tunes in an awkward attempt to be entertaining. Here, Joe’s family complains about the raw deal Israel gets in the media:
These are Israel’s new digital diplomats. Honest Reporting has asked viewers to “tell Joe about media bias” but it looks like Sarah’s blog on the legal basis for Israel is where the debate has started. She’s “presenting Israel” and Daniel J. Sieradski has made an impressive entrance in the comment section and he’s giving them a run for their money…by trouncing them: